Atlanta-based marketing firm lands 3-year, $100M military contract

Atlanta-based marketing firm lands 3-year, $100M military contract

Atlanta-based JACOB’S EYE is taking another branch of the military on as a client.

JACOB’S EYE, which dubs itself a collection of industry experts, said it has been awarded a 3-year contract valued at more than $100 million to provide marketing services for the U.S. Air National Guard.

Under this new contract, JACOB’S EYE said it will manage all U.S. Air National Guard recruitment and retention marketing services across all 50 states and territories in the United Sates. This means branding, community outreach, events, advertising, website design and maintenance, call center support, public relations, social media, interactive and recruitment center renovations.

JACOB’S EYE has previously been awarded contracts for the U.S. Army and Marines, as well as Atlanta-based entities such as The Coca-Cola Co. (NYSE: KO), the Centers for Disease Control, Home Depot Inc. (NYSE: HD), CNN, the Atlanta Falcons and the Atlanta Hawks.

JACOB’S EYE CEO Delano Massey is a retired US Army Judge Advocate General (JAG) CorpsWarrior, who said in a news release that the new National Guard contract allows him to “continue serving my country in many new ways.”

 

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